We built a clean professional website that showcased Len’s expertise and credibility. It had an easy way for visitors to opt into offers, purchase products and services, and contact for workshops, speaking, media, and more.
Len Glassman, a health and fitness professional for over 25 years, came to us in fall 2020 with the goal of rebranding and automating his online marketing.
At the time, he had a single-page website and was getting all of his business through referrals and occasional online events and features.
We did a full website build including the design and copywriting for all pages, integration with email marketing and automation tools, shopping cart setup, and tracking and analytics setup.
We developed two separate marketing funnels, each with a PDF lead magnet, landing page and thank you page, and email automation welcome and sales series.
We switched the client to a new email marketing system, imported contacts and set up lists and automations, and developed the design and content for the new email newsletter.